Photocatalytic reforming of carboxylic acids on cocatalyst-loaded semiconductors is an attractive process for H2 generation that has been studied for years. Experimental support for the surface reaction mechanisms, nevertheless, is still insufficient. Herein, the mechanism of the photocatalytic conversion of oxalic acid in anaerobic conditions together with the total yields have been deeply investigated by employing self-prepared TiO2 photocatalysts loaded with different noble metals (Pt and/or Au). While the photocatalytic H2 evolution remarkably occurs over bare TiO2, the loading with a cocatalyst significantly boosts the activity. Pt/TiO2 shows higher photonic efficiencies than Au/TiO2, whereas Au-Pt/TiO2 has no additional advantage. The turnover numbers (TONs) of complete degradation have been calculated as 4.86 and 12.14 over bare TiO2 and noble-metals/TiO2, respectively, confirming true photocatalytic processes. The degradation of oxalic acid has been experimentally confirmed to proceed via the photo-Kolbe reaction, forming •CO2- radicals. The contribution of the current-doubling mechanism and the effect of the disproportionation reaction of radicals on the total yield is discussed, showing a loss of efficiency due to secondary reactions. A remarkable diversion of H2 evolution was recorded in all cases with Pt/TiO2 showing an ∼30% decrease in the evolved amounts of H2 with respect to the theoretically expected amount. This diversion can be attributed to (i) the increase in charge carrier recombination due to oxalic acid consumption, (ii) the incomplete scavenging of the photogenerated electrons by Pt nanoparticles as proved by solid-phase EPR spectroscopy, (iii) the formation of byproducts depending on the nature of the cocatalyst, and (iv) the disproportionation of •CO2- radicals, which reduces the contribution of the current doubling. Formate and formaldehyde have been experimentally detected, and EPR spin-trap experiments confirm a surface charge transfer mechanism through the TiO2/oxalic acid interface. This work helps in closing the gap of knowledge between the theoretical and experimental aspects. Copyright © 2020 American Chemical Society.